Xiaomi unveils limited edition of SU7 with nappa leather seats and advanced smart driving

In September, Xiaomi Motors officially announced a series of limited-time car purchase benefits for the Xiaomi SU7. For customers who place a deposit of 5,000 yuan, they will have several attractive new buyer and driving benefits.

Special Offers for September

From September 1st to September 30th, all models of the Xiaomi SU7 have equipped Nappa leather seats, worth 8000 yuan, without adding any more money. In addition, the lifetime free use of the enhanced intelligent driving function of Xiaomi Pilot is given away. The two are the same as the promotion in August and can prove at least that Xiaomi Motors wants to continue emphasizing these benefits as a key to drive sales and attract customers in the purchase of the model.

Smart Driving Technology

Newly developed Smart Driving technology is equipping the Xiaomi SU7 with two versions, including Xiaomi Smart Driving Pro-Pilot Pro and Xiaomi Smart Driving Max-Pilot Max. This technology applies to both lower- and high-tier versions-so even the latter in full will be packed with intelligent driving capabilities. Other important features of this gadget are the 11V high-definition camera, main chip NVIDIA DRIVE Orin, and full-stack self-developed algorithm, which together improve the autonomous driving capability of the car.

Ranging from the entry-level to the highest model, all Xiaomi SU7 series models have intelligent assisted driving installed. This system provides a driver with one-button valet parking and the possibility to park in very narrow conditions, which were not imaginable with the driver’s eyes; the idea is to bring more convenience in safety to drivers in tough parking conditions.

Strong delivery performance

In the course of the year, Xiaomi Motors has been performing well in delivery performance with this model, the SU7. In July 2024, more than 10,000 units of the SU7 were delivered by Xiaomi, a performance which also materialized for the month of August. For this reason, it is on course to deliver more than the targeted annual delivery of 100,000 units ahead of time, probably by November.

For comparison, in June of this year, Xiaomi SU7 deliveries were more than 10,000 units, 8,630 in May, and 7,058 in April. Consistency like this surely underlines the increasing popularity of the Xiaomi SU7 and, at the same time, shows the company’s ability to meet higher demand.

Extending these limited-period benefits into another month shows not only that Xiaomi Motors is confident in the market appeal of the Xiaomi SU7, but also that these benefits effectively work. Rich materials like Nappa leather used in seats, lifetime access to enhanced functions of intelligent driving, and powerful technologies of autonomous driving-these are a reason for people to buy Xiaomi SU7. With ongoing good sales performances of Xiaomi Motors, the company is on its way to achieving the ambitious delivery targets that it has set for the year.

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