Emir BardakçıA new video has been launched that shows the Xiaomi SU7 Ultra in a refined silver colorway, the second confirmed color option of the highly anticipated electric vehicle that is to begin production towards the close of this month. The news presents potential owners with a more low-key option to the originally released signature yellow variant without sacrificing on the vehicle’s premium design elements.
The silver SU7 Ultra retains its distinct design aspects, including the hood that is optioned to be perforated, previously highlighted by CEO Lei Jun. In a compelling design stroke that unites the conservative silver body of the vehicle with the sports heritage of the vehicle, the vehicle retains its bold yellow seat belts, offering a dramatic yet subtle interior contrast.
Xiaomi’s entry in the premium electric vehicle space has caused a stir, with the company announcing that it would begin to take orders for the SU7 Ultra starting October 29, 2024. The pre-sales price is set at 814,900 yuan, and a deposit of 10,000 yuan is to be initially paid to order, which is refundable.
The availability of five different exterior color options shows that Xiaomi is dedicated to offering customers a range of personalization options, enabling the SU7 Ultra to be attractive to various tastes and preferences. The yellow option is a bold one, yet the silver option presents a more classic style that may be attractive to shoppers looking for a more classic luxury look.
This latest teaser of the silver SU7 Ultra shows that Xiaomi is preparing its first automotive product to compete with established brands in the high-end electric vehicle business, combining striking design elements with personalization options that cater to diverse consumer preferences.
Source: ITHome
