Emir BardakçıToday officially commenced the delivery of Xiaomi’s highly anticipated Xiaomi SU7 Ultra at 10 AM. Xiaomi’s official Weibo account revealed unique photos of the launch delivery batch that indicated the big day when Xiaomi founder and CEO Lei Jun personally welcomed car owners and went so far as to drive the launch batch of SU7 Ultra cars off the showroom floor. The launch marks Xiaomi’s big success venturing into the world of electric cars.
Lei Jun Unveils 24K Gold Carbon Fiber Logo for SU7 Ultra Owners
Adding class to the launch, Lei Jun revealed on Weibo that the company kept something unique for the launch day owners of the Xiaomi SU7 Ultra – a 24K gold carbon fibre Xiaomi logo. The gesture speaks volumes about Xiaomi’s quality and customer satisfaction attitude making the launch day more memorable.
Xiaomi SU7 Ultra: A Record-Shattering Victory
In the earlier report by IT Home, the Xiaomi SU7 Ultra recorded over 10,000 orders within just 2 hours of launch, setting the new benchmark for the company’s success in the EV market. The staggering demand for the vehicle underpins the extensive appeal of Xiaomi’s new performance-grade sedan.
Lei Jun openly discussed Xiaomi’s vision for the SU7 Ultra by stating: “Target performance at the Porsche level, tech at the Tesla level and the luxury at the BBA (BMW, Benz, Audi) level. The Ultra model symbolizes excellent product capability and the team members are brimming with confidence.”
Xiaomi SU7 Ultra Specifications & Pricing
The Xiaomi SU7 Ultra shall be an upmarket electric sedan with best-of-breed specifications:
- Dimensions: 5115mm x 1970mm x 1465mm
- Wheelbase: 3000mm
- Powertrain: With the Xiaomi Super Triple Motor System
- Cooling and Braking: Includes the track-version cooling and braking system
- Chassis: Features a Nürburgring-tuned chassis system
- Track-Ready: The standard model is ready for the track straight from the factory
- Pricing: The launch price starts at 529,900 yuan
Through its state-of-the-art offerings, Xiaomi seeks to place the SU7 Ultra at the front of the pack of performance EVs with big-brand competition by leveraging more advanced tech and upscale offerings.
