Xiaomi, Huawei, OPPO, vivo announced new download platform: OneLink

In revolutionary moves for the mobile ecosystem, Xiaomi has just announced, along with Huawei, OPPO, and vivo, the introduction of one platform dubbed OneLink. The collaboration of leading-edge companies will break down the barriers between their stores up until now and make one-c Curtain access to app downloads for users. It will definitely benefit consumers, but even more, it will facilitate the distribution of apps for developers, another big leap for the Android ecosystem.

OneLink actually refers to the open service platform via which the same application distribution and promotion solution is offered to application developers. It allows developers to create links that work across Huawei, OPPO, vivo, and Xiaomi devices for users to download, install, and update applications with just one click directly from the app market of their device.

The announcement said OneLink would provide the following:

  • Cross-Platform App Links: Developers can create universal URLs that redirect users to the app’s specific download page on their device’s app store. This ensures that users have a streamlined experience, regardless of the brand of their phone.
  • QR Accessibility: Other than making clickable links, the developers can create a QR code. This is where every user can be directly accessing the app in their native stores by just scanning the code with either device browser or camera.

How Developers Benefit

Through the OneLink platform, developers reach a new level of convenience and reach:

  • Easy to generate links: One can create a unified link and QR code on the official website of OneLink (malink.cn), or on OPPO, vivo, and Xiaomi open platforms.
  • Insights: It allows developers to track access and distribution metrics of an app from a single, unified console, providing information useful for better targeting and helping them create the right strategy toward the optimum performance of an application at different stores of different brands.

Why this matters for the Android ecosystem Such a unified platform is a big leap forward for the Android ecosystem, which has traditionally been fragmented and where each different manufacturer maintains its own app store. Bridging that gap, OneLink provides a simplified, seamless experience for users and eliminates the inconvenience of having to toggle between various app stores.

A New Era of Application Distribution in China

For the first time, Huawei, OPPO, vivo, and Xiaomi ironed out a deal to make distribution easier for application developers. All this deal means a new era of cooperation among major Chinese tech giants; unified ways of app distribution are expected to enhance user experience and improve the developers’ ability to reach more audiences with less hassle.

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