Xiaomi launches Mijia Wireless Hair Straightener: Crowdfunding starts

Xiaomi has unveiled its latest personal care innovation, the Mijia Wireless Hair Straightener, which is set to hit the market through a crowdfunding campaign starting on October 16, 2024, and running until October 23, 2024. Priced at 349 yuan (50 USD) retail, early backers can get it for a discounted crowdfunding price of 269 yuan (38 USD).

Key Features of the Mijia Wireless Hair Straightener:

  1. Negative Ion Technology: The straightener is equipped with “tens of millions of negative ions” to help smooth and reduce frizz in hair. It features 6 negative ion emission ports that release high concentrations of negative ions, promoting a sleek, polished finish even on rough hair types.
  2. Three Adjustable Temperature Settings: The device offers three temperature settings—160°C, 180°C, and 200°C—designed for different hair types and needs:
    • 160°C: Suitable for bleached, fine, or damaged hair.
    • 180°C: Best for normal or slightly curly hair.
    • 200°C: Ideal for coarse, curly, or hard-to-straighten hair.
  3. Cordless and Portable Design: Weighing only 269g, the Mijia Wireless Hair Straightener is ultra-portable, making it easy to carry in a bag or suitcase. It also features a one-button locking mechanism for safe storage.
  4. Battery and Charging: Powered by two 3200mAh batteries, the straightener can be used 3-4 times on a full charge, depending on hair length and texture. Charging is done via a USB-C port, ensuring convenience and universal compatibility.
  5. Ceramic Coating and Safety: The teeth of the straightener are coated with MCH ceramic, designed to evenly distribute heat and reduce damage from high temperatures. Additionally, the device supports NTC overheat protection and automatically powers off after 30 minutes to ensure user safety.

Xiaomi’s Mijia Wireless Hair Straightener combines innovative features like negative ion technology, customizable temperature settings, and a lightweight, portable design. For those looking for a high-performance hair styling tool with advanced safety and convenience features, this product is poised to be a popular choice. Don’t miss the opportunity to grab it at a discounted price during the crowdfunding period starting October 16.

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